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Purple Purse Challenge

The 2018 Purple Purse Challenge has begun!
View our Challenge page now.


Domestic violence is an epidemic that crosses race, religion and economic class. This fall, you can help raise awareness of this critical community issue with a few clicks of your mouse (or taps on your smartphone) by supporting YWCA Dayton in the 2018 Allstate Foundation Purple Purse Challenge.

What is the Purple Purse Challenge?
For the third year in a row, YWCA Dayton has been chosen as one of only about 200 organizations to participate in this nationwide crowdfunding competition sponsored by the Allstate Foundation. Between Oct. 2 and Oct. 31, the organizations in each of two divisions that raise the most funds will receive an additional grant from Allstate, up to $100,000. See YWCA Dayton's Challenge page HERE.

What can I do?
Starting at noon on Oct. 2, and continuing through 1:59:59 p.m. on Oct. 31, 2018, donate to YWCA Dayton, or one of our team members, in the Purple Purse Challenge. Share our Challenge page via email, social media and word of mouth with everyone you know. And follow YWCA Dayton on social media to:

  • Hear about weekly flash competitions that could result in mini-grants for YWCA Dayton
  • Watch our social media as a limited-edition purple purse, designed by tennis star and Purple Purse Challenge spokeswoman Serena Williams, travels around the Miami Valley in our #PassThePurseDYT campaign

How will I make an impact?
YWCA Dayton is the oldest provider of services and support to victims of domestic violence in Montgomery and Preble counties, providing the only domestic violence shelters for those fleeing abuse, as well as the oldest 24/7 crisis and domestic violence hotline in Montgomery County and the only such hotline in Preble County. Your contributions will help make an immediate difference for women and children seeking safety by ensuring the continuation of shelter services and professional crisis intervention and support.

The Purple Purse Challenge lasts for 30 days; we invite you to join us for the entirety of October in ensuring every woman and child can lead a life free from violence. Click here to see our full lineup of Domestic Violence Awareness Month events and activities.

Thank you for your support! Questions? Contact communications@ywcadayton.org or call 937-461-5550.